Because we really have so much to say. We are not just a company that churns out great polos, memorable outerwear and puddle ready boots day in and day out. There’s personality here; there’s purpose and there is a real and constant concern for kids and their serious commitment to play. We want, above all else, to make the clothes that are a part of the Rugged Bear kids’ best and most lasting memories. We realize to do this we need to put more than pieces of fabric together. We need to put pieces of ourselves into every product we sell. We want you to know who we are and what we care about, and we want to know you too. We believe this blog will help with this effort. Through this blog, you’ll meet our very colorful designer Lindy, our tough as nails quality controller Buff, our beloved and veteran salesperson Janice and many, many other Rugged Bear tribe members. You’ll find out why our polos are the first article of clothing chosen from the drawer and why our colorful girls dresses are the talk of the party. Yes, it’s true, the party does not start until the ric rac arrives according to Lindy. You’ll also learn about Rugged Bear’s community involvement. Childhood should be about play, whimsy and unbridled adventure. There will be plenty of time to worry about more serious problems. We want all kids to play and have a safe, imaginative place to have the time of their lives. This is what drives us. Our mission is play, and through this blog you’ll read how and why. Hopefully, you will end up having as much fun as we do. So please log on. There will be no growling from the Rugged Bear just plain old fun. We Live Life Rugged and we want you to do the same.
